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Debit Card Processing

Did you know that debit cards can be significantly cheaper than credit cards? Most processors will charge you the same rate for your Debit and Credit transactions. At PCI Pros, we pass the savings along to our merchants.

The Truth About Pin Pads

Over $150 Million in Debit Card Sales occurs every day. Did you know that there are two forms of Debit Card Acceptance?

Signature Debit (Offline Debit)

Debit cards processed without the use of a Pin Pad is called Signature Debit. These cards are processed just like a credit transaction.

Signature Debit rates are significantly lower than traditional credit card rates. Are you realizing the savings from Interchange on your Offline Debit transactions?

Pin Debit (online debit)

When you have a PCI Compliant Pin Pad, every transaction is tied to a checking account. There are no chargebacks, no buyer’s remorse, no bounced checks, and most importantly, you pay no discount rate!

When a customer enters his PIN number, another party is invited to participate in the transaction. On the back of most debit cards, you’ll find a printed logo in the lower right corner. This is the name of the debit network that transfers money from your customer’s bank to your bank. There are many different networks in the US; among them are Honor, Interlink, Star, and Plus. These networks charge their own fees for handling your money!

What most Merchants don’t know is…

Debit Network Fees can cost MUCH MORE than Credit Discount Rates! When evaluating whether to go with Pin Based or Signature Debit, it is important to consider your Average Ticket Value (ATV). Call PCI Professionals today for a free analysis of your debit setup.

Are you spending dimes to save pennies?